UX/UI Designer and Figma Specialist (Remote)
GoGorilla formerly Frontpage Digital, London England
‍May - October 2024 (5 months)

• Created a component library on Figma with a strong regard for multiple use cases of component instances to achieve design consistency and more efficient design control.
• Developed the website using Framer with complicated use of components and nested components to provide solutions to design problems.
• Built a design system on Framer translated from Figma to ensure an accurate and consistent measuring system, typography, and color system on website implementation.
• Created a powerful design control by crafting a design system on Figma with dynamic variables and tokens used by font styles, effect styles, and components for the company and its multiple subsidiaries.
• Designed a custom website with a complex subscription model that allows users to choose a customized bundle or a plan.
• Delivered cohesive website design from identity, typography, iconography, and responsiveness on multiple devices.

Freelance UX/UI and Website Designer (Remote)
Apex Brands, Gorillaco, Calman Design
‍December 2023 - Present

• Design custom e-commerce websites using Figma, focusing on making the buying journey seamless.
• Deliver cohesive website design from identity, typography, iconography, and responsiveness on multiple devices.
• Design logos, packaging, brand guides, and websites with visual branding consistency.Conduct competitive analysis to improve the website's user experience.
• Rewrite the copy of the website using a story-telling technique to effectively communicate to the users enhancing the chances of taking action on the product/website.
• Design high-converting landing pages that address the pain points of the users.

UX Designer (Remote)
‍Widewalls LTD, London England
‍January 2023 - December 2023 (1 year)

• Worked closely with the CEO, CTO, and COO to come up with design decisions that create an impact on the users.
• Updated the design framework in Figma for every design iteration.
• Conducted competitive analysis to stay on the trend of a niche e-commerce industry.
• Created flowcharts for the buying journey and notifications to map out various user journeys.
• Created mock-ups for ideas that'll improve user experience.
• Conducted intensive tests to ensure a seamless user experience across different touchpoints.

Lead Graphic Designer (Remote)
Miod and Company LLP, Los Angeles, California
April 2021 - September 2023 (2 years and 6 months)

• Redesigned and rebranded the company identity.
• Oversaw the company's brand identity, including sub-businesses in all channels, print, and campaigns.
• Designed logos and developed websites for the real estate business.
• Spearheaded the redesign and development of the company website.
• Created high-converting landing pages for marketing campaigns.
• Created A/B testing landing pages.
• Managed the design deliverables of the team.
• Collaborated with different teams and provided design solutions.
• Designed monthly newsletters targeting California family lawyers.
• Designed high-converting lead magnets.

Full-Stack Designer and Account Manager (Remote)
AI-Bees, San Francisco, California
July 2020 - February 2021 (8 months)

• Worked closely with the CEO/Founder of the company in maintaining the brand identity on all digital platforms.
• Redesigned and developed the company website using Webflow.
• Created high-converting landing pages for marketing campaigns.
• Conducted A/B testing on landing pages.
• Redesigned the company logo and branding.
• Met clients through Zoom for updates and to help them strategize better based on the data from campaigns.
• Suggested lead generation solutions such as best approaches for a marketing campaign.